Michal Kopec has been involved with the gambling market since 2007. He started from the biggest Polish horizontal portal Onet.pl, then was responsible for Ladbrokes online launch in Poland, Russia, Czech Republic and Slovakia. In 2013 Michal moved to the exchange world joining Betdaq.com. In 2015 he moved to one of the biggest affiliate marketing companies Better Collective, owner of bettingexpert.com. His is heading the company's M&A department as director of M&A driving such acquisitions like vegasinsider.com or wettbasis.com.