JS Bin
Karl Pugh

Karl Pugh

Better Collective

Karl Pugh is Director of Business Development at Better Collective, the world’s leading sports betting affiliate within the iGaming industry. Karl is responsible for global Group revenue at Better Collective and was formally Marketing Operations Manager at bet365 for 8 years.  As one of the three Director's of the Responsible Affiliates in Gambling (RAiG) trade association, he is well placed to advise from both the operator and affiliate perspective. 



  • The Lottery Office


Affiliate Sponsors