
ExCel London
6-9 FEBRUARY 2024
iGBAFFLDN23
The North American player journey and what it means for affiliates
The North American player journey and what it means for affiliates
09 Feb 2023
Join Jai Maw from the sector’s leading live activation affiliate, Betting Hero, as he draws on data-driven insights from its unique research division to explore how the US consumer’s journey to register, fund, and bet is impacting sportsbook and igaming stakeholders’ ability to acquire, retain, and develop high-value customers. Expect proprietary insights and findings from over three million customer interactions and in-depth consumer studies.
Speakers