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6-9 February 2024
London ExCeL


iGB Affiliate Conference

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International digital marketing and localisation

13 Apr 2022

In 2022 the most ambitious operators and affiliates will be looking to diversify their marketing operation and ensure they’re active – and effective - in the markets that matter.

In this talk, Martin Calvert will discuss -

• How to minimise risk from international marketing operations
• Identify practical opportunities in multilingual markets and capitalise on them - on limited and not-so-limited budgets
• Understand which SEO, localisation and digital marketing methodologies have the greatest impact, and how to apply them

Martin Calvert, Marketing director - ICS-digital LLP